Episode 211: The #1 Reason Why You Can’t Scale Your Facebook Ad Campaigns

Did you know that the six inches between your ears has the single BIGGEST affect your Facebook advertising success?

For example, one of the biggest things that stood in Ralph’s way when he was first learning paid media, then Facebook ads was how he thought about scaling…and how he thought about money in particular. These same issues affect thousands of business owners when they start to scale up their businesses and become some of the biggest hindrances to financial success. Not to mention these beliefs can negatively affect the performance of your ad campaigns…is this you too?

In this episode, Ralph and Molly explain why you must embrace the money-centric tactics they adopted in their media buying, so you can achieve the level of scale and success you’re after.

Episode 211: The #1 Reason Why You Can’t Scale Your Facebook Ad Campaigns


  • The reason you might be seeing a dip in CTA’s and results across Facebook, Google and Youtube ads right now (and why you don’t need to freak out)
  • Why you shouldn’t turn your ads off if there has only been a decrease in results for less than 7 days
  • Molly and Ralph’s money mindsets and why you need a good relationship with money to find success as a media buyer or entrepreneur
  • Why it’s normal to get a lower ROAS as you scale your campaigns


For The Love Of Money Podcast
The Secret
T. Harv Eker
Gabby Bernstein
Ready, Fire, Aim: Zero to $100 Million in No Time Flat
Gross Profit vs. Net Profit
Ads Accelerator | Tier Eleven
Team Traffic
Episode 106: How Much Can You Afford to Pay to Acquire a Customer?
Episode 133: 3 Ways to Scale Your Facebook Traffic (And Our Thoughts on Zuckerberg’s Announcement)
Episode 193: The 5-Step Social Media Strategy with Chris & Nick Harder

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Episode 210: Are You Making These Critical Facebook Conversion Tracking Mistakes?
Episode 212: 3 Essential Tactics Every Facebook Marketer Should Know