In the first part of this two-part episode, Rita Ainsworth, a Director of Media Buying at Tier 11, explains Steps 1-4 of the Facebook ads process she’s used to sell over $16 million in online courses. She’ll give examples of places to research your customer avatar, how to set up your targeting, write great copy, and choose the right ad creative.

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RESOURCES MENTIONED IN THIS ARTICLE

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Episode 233: How to Build Campaigns for Massive Scale Using The Ad Grid

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Episode 261: How to Use Free + Shipping Book Funnels to Get More Leads, Sales & Traffic
Episode 263: The 5-Step Facebook Ads Process We Used to Sell $16,673,268.09 of Online Courses with Webinars Part Two

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